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@TakeTime wrote:

It says 'Select the install method', and one selection is 'Import an existing virtual machine'. I would assume that would be where I click that and Continue, and then 

Choose file', and select the VM. Except it's grayed out. I can't select it. I assume 'Select installation method' is about the VM that Fusion is supposed to be running.

It must not like the 'smell' of these bundles?

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From what you've said, you've clicked the wrong menu item. The "Select an installation method" appears when you click File > New to create a brand new VM. You don't want to be at that menu or choose "import a virtual machine" if you have an existing VMware virtual machine. That import function is only for importing a virtual machine from an OVA or OVF formatted file,

What you want to do is to open an existing virtual machine. Go to the Fusion menu bar and click File > Open... (NOT FILE > NEW).  In the dialog that appears, locate the virtual machine (that's now tagged as a VMBundle file), select it, and click the Open button.